Elevating Sporting Excellence: SOS Group Sponsors WICGlasgow24

The image shows the trackside advertising of WICGlasgow24 where the SOS logo can be seen circulating the track

In the realm of sports, every detail counts. From the roar of the crowd to the precision timing of events, seamless execution is paramount. This is where event technology suppliers, ourselves here at SOS Group, step onto the podium. Specialising in providing cutting-edge solutions for sporting events. We have become a cornerstone in elevating the experience for athletes and spectators alike.

Our recent Copy Print Scan sponsorship of WICGlasgow24, a prestigious event organised by World Athletics, highlights our commitment to excellence in sports technology. As a trusted event technology supplier, SOS Group’s involvement in WICGlasgow24 reinforces our reputation for reliability and innovation.

Setting the Stage: WICGlasgow24

WICGlasgow24, hosted by World Athletics, stands as a testament to the pinnacle of indoor athletics. With competitors from across the globe vying for victory, the stage was set for thrilling displays of athleticism and skill. Behind the scenes, however, the success of such an event hinges on meticulous planning and flawless execution.

Enter SOS Group, the event technology supplier entrusted with ensuring that WICGlasgow24 runs seamlessly. Our sponsorship signifies not only our support for the event but also our expertise in providing state-of-the-art solutions for sporting extravaganzas of this calibre.

A Legacy of Excellence: SOS Group’s Sporting Endeavours

For SOS Group, the Copy Print Scan sponsorship of WICGlasgow24 is just another milestone in our journey as sports events suppliers. With a track record spanning over 20 years. We have consistently delivered top-notch services to some of the most renowned sporting events UK-wide.

On the 2nd February as event suppliers, we were we invited down to the opening of the Museum of World Athletics exhibition! Andrew, one of our directors here at SOS Group, visited the Museum of World Athletics. Immersing himself in the rich history and legacy of the sport. This firsthand experience underscores SOS Group’s dedication to understanding the intricacies of athletics, enabling them to tailor their services to meet the unique demands of each event.

This Museum is fully virtual. Meaning if you click here you can take a journey through a unique 3D online experience.

Behind the Scenes: Deployment and Set-Up

The weeks leading up to WICGlasgow24 were a flurry of activity for SOS Group. On the 26th & 27th March, our team was hard at work, deploying and setting up the cutting-edge technology at the event venue. Our state-of-the-art copiers were meticulously curated to ensure optimal performance throughout the event.

In line with WICGlasgow 24’s commitment to sustainability, we were proud to supply Heat Free Printers at the event! These innovative devices utilise revolutionary heat-free technology, significantly reducing energy consumption compared to traditional models. By minimising heat generation during the printing process, these copier/printers not only lower electricity usage. But also contribute to a greener, more sustainable environment. With energy consumption projected to double by 2050. It is imperative that we embrace eco-friendly solutions to mitigate our environmental impact. As a responsible event technology supplier, we are dedicated to promoting sustainability and reducing our carbon footprint. If you would like to learn more about the benefits of Heat Free Technology and how it can enhance your event experience, don’t hesitate to contact our team today! Visit our Epson Heat Free Copiers page to learn more.

The Main Event: 1st – 3rd March

As the world watched in awe, WICGlasgow24 unfolded with precision and grace. Athletes pushed the limits of human potential, breaking records and etching their names into the annals of sporting history. Behind the scenes, SOS Group’s technology played a crucial role, seamlessly orchestrating the flow of information and ensuring that the event ran like clockwork.

WICGlasgow24 proved to be a monumental event, drawing participation from 586 athletes representing 128 countries. With a staggering attendance of 22,000 ticketed spectators, the atmosphere crackled with anticipation and excitement. Amidst this spectacle, two world records were shattered, showcasing the extraordinary talent and dedication of the competitors. Additionally, an impressive 54 national records were set. Further solidifying WICGlasgow24’s status as a platform for athletic excellence on a global scale. This remarkable display of athleticism and sportsmanship underscores the significance of events like WICGlasgow24 in uniting nations and celebrating the universal spirit of competition.

The event was showing on the BBC throughout the weekend, with the SOS logo frequently taking centre stage on the advertising boards surrounding the track.

Conclusion: A Legacy of Excellence

In the world of sports, success is often measured in fractions of a second and moments of brilliance. Behind every triumph lies a team of dedicated professionals, working tirelessly to ensure that every detail is perfect.

Our Copy Print Scan sponsorship of WICGlasgow24 not only demonstrates our commitment to supporting sporting excellence but also reaffirms our status as industry leaders. From deployment and set-up to the main event itself, SOS Group’s presence was felt at every stage of the journey, elevating the experience for athletes, spectators, and organisers alike.

As the cheers fade and the medals were awarded, one thing remains clear: we remain committed to shaping the future of technology at major sporting events for years to come.

Contact us today on 0345 230 8080 if you are interested in our services.

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